We all make judgments, whether it's a quick remark about someone's outfit or a comment on a couple's dynamics. Recognizing this human tendency, Zee TV has launched a new campaign for the upcoming season of Sa Re Ga Ma Pa, titled "Sahi Jagah Judge Karo." The series of videos is led by Jackie Shroff, who brings attention to how these instincts can be redirected in a positive way. The campaign encourages viewers to channel their judgment toward selecting the most deserving contestants from the show's audition videos, integrating them into the decision-making process from the outset.
This videos encourage people to channel their natural judgmental tendencies toward something positive. Audiences are invited to help select the most deserving contestants from over 50 audition videos posted on the show's official Instagram page, making them an integral part of the show right from the beginning.
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In the first video, Jackie Shroff is seen confronting two aunties gossiping about a mismatched couple in a restaurant. He surprises them by joining their table and encouraging them to put their judging instincts to better use by choosing contestants on Sa Re Ga Ma Pa’s Instagram page. In another video, Jackie brushes off unsolicited singing critiques from his neighbors, reminding them to focus their judging skills on the audition videos posted online instead. These moments highlight the key message of directing judgment toward something constructive.
Jackie Shroff said, “Arre, yaar, we all judge—whether it’s someone’s singing, dressing, or even their chai-sipping style! It's human nature. When Zee TV came to me with this idea of channeling that judgment into something useful, like picking the best voices for Sa Re Ga Ma Pa, I thought, kya mast thought hai! The audience now gets to be a part of the action, selecting the most deserving singers from 50+ audition videos. It’s a fun and fab way to get viewers involved, and I loved that.”
These videos reflect Zee TV’s focus on creating interactive content that resonates the audience, ensuring their voice plays a crucial role in the show’s journey. Follow Sa Re Ga Ma Pa's Instagram page to participate in selecting the next big singing sensation.
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